From travelling for groceries to quirky cocktails that taste ‘fricy’ at best, these are all the food trends that will define 2026
We live in an era dominated by social media trends that shape how we dress, look, and eat. One day, the internet is giving itself over to all things matcha; the next, everyone is satiating their cheesecake cravings with frozen yoghurt studded with Biscoff biscuits.
In such a world, we can hardly help making heavy weather about “what to eat next.” It is in this regard that conversations about concepts like “food noise” have taken centre stage.
Food noise—a mental preoccupation with eating, cravings, or food-related thoughts disproportionate to hunger—is fuelled by constant exposure to food content on social media and easy access to delivery platforms, leading us to perpetually wonder: “What do I eat next?”
As we spend our days ruminating about food, eating, and then eating a little more, one thing’s for sure: 2026 is going to be no different from the past year when it comes to the food boom we’re experiencing. Following such a course, here is a list of trends that will dominate our Instagram feeds, shopping baskets, menus, and dining tables in 2026.
We all love Erewhon, don’t we? Popularised mainly by their signature USD20 strawberries imported straight from Japan’s fields and Hailey Bieber’s TikTok-famous pink smoothie, Erewhon is like Walmart, but grander. It is Los Angeles’s most popular grocery store.

Besides Erewhon, travellers are journeying to South Korea, Japan, Thailand, and Singapore to experience the 7-Eleven culture that’s taken social media by storm. Yes, I’m talking about the “Come with me to eat breakfast at a Korean convenience store” kind of videos. Captivated by these 24-hour stores’ diverse offerings for every meal, tourists from the West flock to Asia to discover the wonders in these 7-Elevens.
Such is the curious case of grocery-store travel, punnily enough, termed ‘Shelf Discovery.’
In recent times, food travel is all that tourists are really talking about. According to Agoda, it’s grown by over 31 per cent since last year, signalling foodies’ travel pattern for the world’s most special culinary offerings. ‘Shelf Discovery’ is just a subset of that: it’s a food-first way of travelling to deliberately explore local supermarkets, mini-marts, and corner stores in the various countries as a way to learn about new cultures through snacks, staples, and everyday packaging.
It basically reframes the idea of “eating like a local” into “shopping like a local.”
Ever since grocery travel gained a reputation for authenticity at low cost, it has become a widespread trend since 2025. Social media has only accelerated this craze, turning snack-hunting videos and supermarket hauls into mini travel guides for countries like South Korea, Japan, Singapore, Bali, and Vietnam. In fact, 73 per cent of Indian travellers claim to stop at convenience stores for local staples when abroad, while 60 per cent say it’s a sensory experience to encounter local flavours firsthand.
Fitness trends also shape 2026; everyone from your boss to your best friend is focused on clean and balanced eating. Low carbs and little sugar are in, and in this new landscape, mini foods have become more than a novelty—they’re a smart and easy ally for healthy eating.

Mini versions aren’t just cute and fun—they make portion control effortless. Rather than feeling restricted, you get the satisfaction you need in a single, intentional bite. For many, these miniature offerings also offer a healthier, low-commitment way to self-reward. Gen-Z, in particular, uses these playful mini treats—whether a one-bite chocolate or a snack-sized bag—to add motivation and joy to daily routines. And this growing trend is leading many dessert spots to quickly join the movement.
Research supports this mini-portion trend. The Food People agency forecasts ‘snackification’ as a key shift in the coming years. These mini treats also deliver value, making frugality and portion control part of the enjoyment.
The trend-o’metre also seems to be inclining towards the era of functional food and beverages. Here, ‘functional’ doesn’t just refer to price and convenience, but also balance. This means more fibre- and protein-rich foods and sugar-free, nutritional drinks that all taste delicious.

The average consumer now looks for more than just taste. With inflation surging, people want food and drinks packed with nutrition to match the cost. So, in 2026, your midday beverage is likely to be a probiotic soda, an electrolyte mocktail, a natural energy drink, or sugar-free sparkling water.
And statistics back this up. The global healthy snacks market size was estimated at USD 95.61 billion in 2023 and is expected to reach USD 152.5 billion by 2030. To clarify, that’s more than a USD 100 billion jump over only 7 years!
Texture and colour now play a huge role in what we eat and why we eat it. ‘Eating with our eyes’ is a familiar phrase that refers to the appeal of a dish’s presentation. Interestingly, in 2026, our other senses are often more important than taste.
Innovation in flavour is plateauing as we are already familiar with much of the culinary world. Texture, therefore, is becoming a powerful new source of novelty. Even if familiar foods don’t taste unique, their texture can make them stand out. For instance, mochi tastes like many sweet treats you may have tried, but its chewiness makes it special and worth trying. The same goes for chewy or popping boba, crunchy chillis, and in India, masala papad. These foods satisfy the senses more through texture than taste. This complete eating experience is the trend in 2026.

If you’ve seen Instagram videos of people trying ‘fancy pastries’ from expensive bakeries, you’ll know what ‘eating with your eyes’ means. These pastries are shaped like fruits and presented to look hyper-realistic. On the first bite, you realise it is just a flavoured dessert made to resemble the real thing. The whole experience, from how these pastries look to the sound they make when bitten, is fulfilling. This is exactly what food that looks and feels good is about.
The rage for multisensory drinks is not far behind. Think about pillowy cold foam on a smooth iced brew, pulp-filled juices and lemonades, and smoke rising from cold cocktails. Whipped (dalgona) coffee is also back. These drinks focus on the sensation of drinking even more than taste. In 2026, beverages will go beyond hydration to offer a more textured experience.
‘Fricy’ is 2026’s defining food trend, fusing fruity and spicy flavours in bold, new ways.
Think of our love for the classic, Indian fruit chaat: it’s just sour enough, fruity, and often spicy, thanks to the generous amount of red chilli powder. Or, Mexico, and how much they enjoy lime and chilli salt with mango. This year, however, is set to reimagine this fruity spice in dishes beyond fruit-forward salads. It’s predicted this flavour combination will be popping up in food products and restaurant dishes aplenty this year.
Born out of a growing appetite for contrast-driven flavours, fricy food distinguishes itself by leaning into an intensified interplay of heat and sweetness, resulting in dishes that are sharper, more vibrant, and impossible to ignore compared to traditional spicy or fruity fare.

Fruit’s unique capacity to accentuate spice without suppressing it offers a distinct flavour harmony—think mango with chilli oil, pineapple dusted in gochugaru, watermelon with tajín, or guava paired with fermented hot sauces. In 2026, chefs and brands in India are reimagining the idea globally, pushing this flavour pairing into more experimental territory.
Fresh fruit is being grilled, smoked, pickled, or dehydrated, then layered with heat from chillies, peppers, sambals, and spice blends from across cultures. And yes, the trend will hit bars too. Imagine chilli-infused watermelon margaritas, jalapeño–pineapple spritzes, or guava and bird’s eye chilli highballs. In fact, online searches for Mexican Tajín, a spice used on the rim of many cocktails, have been steadily rising over the past five years. What makes this flavour particularly suited for this year is its alignment with how people want to eat now: flavour-forward, sensory, and fusion-centric.
Diet Coke’s popularity is everywhere—social feeds, memes, and Gen Z slang like ‘fridge cigarette.’ For many, it’s become a new ‘smoke break’: a cold can offers ritualistic comfort, a refreshing mini-reward, and a stress-reducing pause, minus tobacco. Hence, fridge cigarette.

Moreover, it’s common knowledge today that alcohol is losing the default status it once held. Younger consumers are drinking less, moderating more, and questioning the role alcohol plays in our health, everyday productivity, and even identity. Multiple global studies illustrate that Gen Z is the most sober-curious generation to date, with a majority actively trying to reduce alcohol consumption or opting for non-alcoholic alternatives when socialising.
With this shift, non-alcoholic options now take centre stage when people go out. Restaurants are serving curated soft drinks and zero-proof pairings with the same care as wine and cocktails. Sugar-free, diet versions are poised to be the go-to choice for casual sips and night outs in the coming year.
Read more: These Are Mumbai’s Newest Openings Of 2026
Also read: New Openings In Delhi NCR That Must Feature On Your January 2026 Calendars